Keller Williams Expands to Uzbekistan, Amid Double-Digit International Sales Growth

Keller Williams Realty, LLC (KW), the world's largest real estate franchise by agent count, is expanding across Asia. As momentum continues, KW has awarded a new master franchise in Uzbekistan.

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Led by Regional Operating Principal Arthur Yugai, the KW franchise in Uzbekistan is currently initializing operations.

“This has been a truly historic year of international growth for Keller Williams, which is a direct result of entrepreneurs who think big, act boldly, and stay committed to our models that drive success,” said William E. Soteroff, president, Keller Williams Worldwide (KWW), the international division of KW.

Year-to-Date Results (January to October 2025)

• KWW has more than 17,600 international agents.
• KWW agents closed over 70,000 units, up 4.6 percent over the previous year.
• KWW agents closed 17.2 billion in sales volume, up 24.2 percent over 2024.
• KW has expanded into seven international regions in 2025, including the Cayman Islands, El Salvador, Hungary, North Macedonia, Singapore, Uzbekistan, and Qatar.

"As our global momentum continues to accelerate, we’re honored to welcome Uzbekistan to our KW family," said Soteroff.

Led by Regional Operating Principal Arthur Yugai, the KW franchise in Uzbekistan is currently initializing operations. In Q4 ’25, KW® Uzbekistan is expected to open its first market center.

“We couldn’t be more excited to have Arthur and his team join us,” said Soteroff. “He is an exceptional steward of our brand in Uzbekistan, and his strong vision will also elevate our momentum and impact across Asia.”

A business leader with 15 years of experience spanning real estate and government reform, Yugai operated a franchise associated with Etagi, a full-service real estate company, before affiliating with KW. He grew the firm to more than 100 professionals while introducing innovative “single window” services that modernized Uzbekistan’s property market.

Before Etagi, Yugai held key government roles advancing major capital-market and investment reforms. He is also the author and host of "Kind of Smart," a podcast exploring business, economics, and culture in Uzbekistan.

“Through KW’s systems and education, we aim to help agents think and act like entrepreneurs,” said Yugai. “Over time, this will continue to raise service standards, strengthen client trust, and shape a more professional real estate industry.”

Uzbekistan marks the eighth KW master franchise in Asia. As of October 31, KW has 21 market centers and over 1,200 agents across Asia. The brand's other seven regions include Vietnam, Malaysia, Japan, Thailand, Mongolia, Singapore, and New Delhi, India.

"We built Uzbekistan's first full-service real estate company and transformed the agent role from an informal profession into a respected career path,” said Yugai. “Now, with Keller Williams, we’re ready to take this transformation to the next level.”

As of October 31, KWW has 265 market centers (outside of the U.S. and Canada) across more than 60 regions. KWW is currently exploring further expansion opportunities across Africa, Central and South America, Central and Eastern Europe, and throughout Asia.

Core criteria for new licensees start with having a qualified leadership team grounded in the Keller Williams culture; KWW also strives for stability in the government, banking, and judicial systems, and a higher maturity level in the real estate market.

Outside of the U.S. and Canada, KWW’s regions include Albania; Argentina; Aruba; Bahamas; Belize; Bermuda; Bolivia; Bonaire; Cayman Islands; Colombia; Costa Rica; Curaçao; Cyprus; Czech Republic; Delhi NCR, India; Dominican Republic; Dubai, UAE; El Salvador; France; Germany; Greece; Guatemala; Guyana; Honduras; Hungary; Ireland; Israel; Italy; Jamaica; Japan; Luxembourg; Malaysia; Mexico; Monaco; Mongolia; Nicaragua; North Macedonia; Panama; Paraguay; Peru; Philippines; Poland; Portugal; Puerto Rico; Qatar; Romania; São Paulo, Brazil; Saudi Arabia; Scotland; Serbia; Singapore; Sint Maarten; Slovenia; Southern Africa; Spain; Suriname; Thailand; Turkiye; Turks and Caicos; United Kingdom; Uruguay; Uzbekistan; and Vietnam.

About Keller Williams

Austin, Texas-based Keller Williams Realty, LLC is the world’s largest real estate franchise by agent count. It has more than 1,000 market center offices and 160,000 affiliated agents. The franchise is No. 1 in units and sales volume in the U.S.

Since 1983, the company has cultivated an agent-centric, technology-driven, and education-based culture that rewards affiliated agents. For more information, visit kwri.kw.com.

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“Through KW’s systems and education, we aim to help agents think and act like entrepreneurs,” said Yugai.